JJ Riordan creates viral music videos using found sound

JJ Riordan is a composer, performer and student on the MA in Ethnomusicology programme at UCC. JJ recently accepted a challenge to make a beat using a pug owned by a friend. The result was a music video that was picked up by social media channels, receiving almost 4m views. JJ has since gone on to make similar 'found sound' videos with subjects including a mini cooper, his family farm, and the Music Building at UCC.