Your website
Your UCC website is very often the first point of contact will have with you. It's very important that your website has the information that helps your audience achieve their goals while conveying your key messages. Your website content needs to be timely, relevant and accurate for the people visiting your site.
The web content team, as part of their work for the digital estate for communications group, has put together a comprehensive set of resources to help you put together your UCC website from the conception of the initial idea, through to planning it, making it happen and keeping it all going.
The Digital Estate for Communications Group SharePoint site has more information, or email decomms@ucc.ie
Marketing supports
The marketing team will help you tell your story. Explore our range of marketing tool kits, visual identity standards and other resources that will help you present your part of UCC in a way that helps you reach your goals and speak to the right audiences.
Our Marketing services page has more information.
Media and Communications
Even though the Office of Media and Communications is a separate office to the Office of Marketing and Brand Impact, both offices work closely together to help you tell your UCC story. Media and Communications can help you with:
- Press Releases
- Working with the media and press
- Developing expert commentary and thought leadership
Find more information about UCC's Office of Media and Communications.
Social media
Social media
UCC’s Office of Media and Communications leads the strategic management of UCC’s social media presence, overseeing activity across the University’s official channels.
Social media strategy
Effective social media requires clear objectives, a strong understanding of audiences and a considered approach to content, channels and engagement.
To ensure a coordinated and effective presence across UCC, all new social media accounts should be discussed with UCC’s Office of Media and Communications before they are established. The team will advise on the most effective approach, identifying opportunities to connect your work with UCC’s established social media channels and audiences to maximise reach and impact.
Homepage carousel
The homepage carousel is the big banner image at the top of the UCC homepage. It can contain a number of messages / campaigns at any one time. It is a key strategic area of the UCC homepage and as such, the content presented here will be of a strategic nature i.e. it must tie directly in with one or more of the university's strategic goals as outlined in the strategic plan.
Getting your content onto the homepage carousel
Get in touch with the marketing team with your ideas. We will make sure there is a fit with the UCC strategic plan, so make sure to show how your idea helps the university achieve its strategic goals. We need about 3 weeks advance notice for content to be included. You will need to send us:
- Headline Message
- Sub-head message
- Call-to-action text
- A link to a page on your own site with more information
- Suitable image - image dimensions are
- 1920x650px for full desktop version banner
- 1024x640px for mobile version
- The length of time you want your content to appear in the carousel
The page on your own site should be up-to-date, and contain the relevant detail on the campaign in an easy to read / easy to digest format that gets your ultimate message across in as clear and concise a way as possible.
We may need to reword some of the messages so that your campaign fits tonally with other campaigns that may be running at the time. We may also need to change the length of time, depending on what other demands there are for the carousel space.
Photography, Graphics and Video
Our colleagues in Audio Visual Media Services can help you create engaging photographic, graphics or video content for your digital and print marketing and brand activities.
Photography
Graphics
Film Services
Donna O'Driscoll
Director of Media and Communications
Nancy Hawkes
Head of Marketing and Editor-in-Chief
Marcia Lyons
Visitor Services Operations Officer
Maurice Ryder
Head of Web Content and Website Content Strategist
