What is the Digital Estate for Communications?

What is the Digital Estate for Communications?

If we think of our physical estate as the buildings and grounds and physical things that make up UCC, the digital estate is the online equivalent and a handy term to describe all the digital systems and platforms that allow UCC to operate in an online world. The digital estate for communications, then, is a collective term for the websites, social media and other digital channels that we use for communications. 

Who is the Digital Estate for Communications (DE Comms) Group

Digital Estate for Communications (DE Comms) Group brings together expertise from across IT, Marketing and Brand and other areas of the university with representatives from: 

  • External relations
    • Web Content team
    • Media and comms rep
    • Marketing and brand rep
  • IT Services
    • Digital services and AVMS rep
  • Registrar
  • Students' Union
  • Recruitment and admissons
  • Alumni and Development
  • Invited others from OCLA and Academic colleagues

Responsibilities of DE Comms Group

This group

  • Sets strategy and implements policy
  • Determines and defines standards (both technical and content)
  • Enables the operation of the digital estate for communications

For our websites, social media channels and other digital communications platforms. 

Digital Estate Governance

The Web and Social Media Policy outlines the governance structures for the digital estate for communications. This is an important university policy that sets out the rules, roles and responsibilities for how we operate our digital communications spaces. 

Digital Estate for Communications Group

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