Spotlight 2018

Susie Horgan - Springboard PR and Marketing

30 Jul 2018
Susie Horgan

Arts graduate, Susie Horgan, founded Springboard PR & Marketing in 2011, and has developed the business into a leading director-led communications agency. She has worked for over 15 years in senior marketing and public relations roles in Ronan Daly Jermyn, Bank of Ireland, Murray Consultants and Weber Shandwick. She was named Network Cork's Businesswoman of the Year 2017 and was a champion showjumper in her youth! Susie looks back on her college days and her time as President of the Equestrian Society.

Course/subjects studied in UCC and year of graduation
A BA in Sociology and Psychology and I graduated in 1998

Best memory of University College Cork. 
The people I met. Many of my closest friends are friendships that started in UCC

How has your time at UCC helped you to get to where you are now? 
UCC gave me confidence in my own ability. It thought me that the straight line isn’t the only way to work in life. That thinking outside the box and sometimes a little differently is actually a strength.

What is your advice to current UCC students? 
Use all that UCC offers you —academically, socially and personally. There is so much on offer on campus — so many experts who are readily available. You may never, or it might be a long time, before you have such access again.

What person/people at UCC had the most positive influence on you? 
I loved Sociology — looking at things differently, and how my lecturers actively encouraged that. The creativity that it fostered has stayed with me throughout my career.

Were you involved in any Clubs or Societies? 
I was President of the fledgeling Equestrian Society. Intervarsity events were great fun. Being President gave me my first experience of balancing a budget!

Alumni and Development

Alumni agus Forbartha

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