.JPG "Enterprising Students Raise Funds for Haiti")
16.02.2011
Ireland’s UNICEF Ambassador, Munster and Irish rugby star, Donncha O’Callaghan, was in UCC on 15th February '11 to meet the 4th Year students, who presented him with a cheque for €4,000 to support UNICEF’s work in Haiti.
In just seven days, students of UCC’s final year Entrepreneurship and Business Start-up module (MG4008) put their studies to use for the benefit of the people of Haiti and Africa. Twenty-four business venture groups (comprising 3-5 students) were given an investment of €5 per group by their lecturer, Dr Lawrence Dooley, and set a challenge: engage in a commercial activity to maximise the return on the investment before the next class in one week’s time. The entrepreneurial activities engaged in by the student groups ranged from guerrilla cake sales to video race nights and from selling their ‘last rolo’ to retailing demonstration placards at recent student protests. All 24 groups returned profits on the initial €5 investment, with the top two groups returning over €1,000. In total, in less than seven days, the students’ collective commercial endeavours transformed the initial €120 investment into €6,700. The exercise has been deemed a success: the students have demonstrated their entrepreneurial capacity and four charities have benefited from the student’s efforts, with Unicef’s efforts in Haiti receiving the lions-share of the funds (€4,000).
On Tuesday 15th February, Ireland’s UNICEF Ambassador, Munster and Irish rugby star, Donncha O’Callaghan, was in UCC to meet the 4th Year students, who presented him with a cheque for €4,000 to support UNICEF’s work in Haiti.
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