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2012/2013

BSc (Hons) (FOOD MARKETING AND ENTREPRENEURSHIP) DEGREE [CK502]

NFQ Level 8, Major Award

REGULATIONS FOR THE BSc (Hons) (FOOD MARKETING AND ENTREPRENEURSHIP) DEGREE

The BSc (Hons) Degree in Food Marketing and Entrepreneurship is a four year programme which is offered jointly with the Faculty of Commerce.

FIRST YEAR - FIRST UNIVERSITY EXAMINATION IN FOOD MARKETING AND ENTREPRENEURSHIP

Students take core modules to the value of 60 credits. In order to be admitted to the First University Examination in Food Marketing and Entrepreneurship, a student must have satisfactorily attended, for at least a full academic year subsequent to entry to the programme, the following modules amounting to 60 credits:

Core Modules

AC1102 Introduction to Accounting (5 credits)
EC1501 Economic Analysis for Food Business (10 credits)
FE1003 Introduction to Food Business and Marketing (10 credits)
FE1004 The Role of Communications in Food Business (5 credits)
FS1001 Introduction to Food Science and Technology (5 credits)
FS1004 Foundations of Food Chemistry (5 credits)
LW1100 Introduction to Business Law (10 credits)
MA1100 Introductory Mathematics for Business I (5 credits)
MB1901 Introduction to Food and Industrial Microbiology (5 credits)

Module descriptions will be contained in the Book of Modules, 2012/2013.

Examinations

Full details of regulations governing Examinations for each programme will be contained in the Marks and Standards 2013 Book, and for each module in the Book of Modules, 2012/2013.

Three Year Rule

Students must pass the First University Examination in Food Marketing and Entrepreneurship within three academic years from the date of first registration for First Year. Failure to comply with this rule would mean that the student would be ineligible to proceed further with his/her studies. Exceptions to this rule may be granted by the College, only for very serious reasons.

SECOND YEAR - SECOND UNIVERSITY EXAMINATION IN FOOD MARKETING AND ENTREPRENEURSHIP

Students take core modules to the value of 60 credits. No student may register for Second Year Food Marketing and Entrepreneurship until the First University Examination in Food Marketing and Entrepreneurship has been passed. To be admitted to the Second University Examination in Food Marketing and Entrepreneurship a student must have satisfactorily attended, for at least a full academic year, the following modules, amounting to 60 credits:

Core Modules

AC2200 Introduction to Management Accounting (5 credits)
FE2201 International Food Policy (5 credits)
FE2202 Food Economics and Supply Chains (10 credits)
FS2002 Introductory Food Chemistry: Food Constituents (5 credits)
FS2014 Topics in Food Quality and Legislation B (5 credits)
IS1100 Introduction to Business Information Systems (10 credits)
NT2007 Fundamentals of Nutrition (10 credits)
ST1021 Business Statistics (10 credits)

Module descriptions will be contained in the Book of Modules, 2012/2013.

Examinations

Full details of regulations governing Examinations for each programme will be contained in the Marks and Standards 2013 Book, and for each module in the Book of Modules, 2012/2013.

Three Year Rule

Students must pass the Second University Examination in Food Marketing and Entrepreneurship within three academic years from the date of first registration for Second Year. Failure to comply with this rule would mean that the student would be ineligible to proceed further with his/her studies. Exceptions to this rule may be granted by the College, only for very serious reasons.

THIRD YEAR - THIRD UNIVERSITY EXAMINATION IN FOOD MARKETING AND ENTREPRENEURSHIP

No student may register for Third Year Food Marketing and Entrepreneurship until the Second University Examination in Food Marketing and Entrepreneurship has been passed. The Third Year Food Marketing and Entrepreneurship programme consists of taught modules to the value of 50 credits and work placement to the value of 10 credits. To be admitted to the Third University Examination in Food Marketing and Entrepreneurship a student must have satisfactorily attended, for at least a full academic year, the following taught modules, amounting to 50 credits:

FE3201 Market-oriented New Food Product Innovation (5 credits)
FE3202 Global Food Policy and Regulation (5 credits)
FE3203 Food Market Research Methods (5 credits)
FE3204 Food Enterprise Management (5 credits)
FE3205 Food Marketing Management (5 credits)
FS3010 Science and Technology of Food Systems A (5 credits)
FS3011 Science and Technology of Food Systems B (5 credits)
MB3003 Food and Industrial Microbiology I (5 credits)
MG2001 People and Organisation (5 credits)
MG3012 Enterprise and Innovation (5 credits)

Module descriptions will be contained in the Book of Modules, 2012/2013.

Note: The Third University Examination in Food Marketing and Entrepreneurship will be undertaken in March/April. Students must also undertake a 10 credit 24-week period of Work Placement (FS3001) or, in exceptional cases, a 10 credit Transferable Skills - Food Business and Development - Research Project (FE 3206) after the Third University Examination.

Examinations

Full details of regulations governing Examinations for each programme will be contained in the Marks and Standards 2013 Book, and for each module in the Book of Modules, 2012/2013.

Three Year Rule

Students must pass the Third University Examination in Food Marketing and Entrepreneurship within three academic years from the date of first registration for Third Year. Failure to comply with this rule would mean that the student would be ineligible to proceed further with his/her studies. Exceptions to this rule may be granted by the College, only for very serious reasons.

FOURTH YEAR - BSc (Hons) DEGREE EXAMINATION IN FOOD MARKETING AND ENTREPRENEURSHIP

The Fourth Year Food Marketing and Entrepreneurship programme consists of core modules to the value of 50 credits and elective modules to the value of 10 credits. No student may register for Fourth Year Food Marketing and Entrepreneurship until the Third University Examination in Food Marketing and Entrepreneurship has been passed, and the Work Placement module (FS3001) has been undertaken. To be admitted to the BSc (Hons) (Food Marketing and Entrepreneurship) Degree Examination, a student must have satisfactorily attended, for at least a full academic year, the following modules amounting to 60 credits:

Core Modules

AC4406 Accounting in Business (5 credits)
FE4205 Consumer Behaviour in Food Markets (5 credits)
FE4206 Food Retail Marketing (5 credits)
FE4207 Food Supply Chain Management (5 credits)
FE4475 Food Marketing and Entrepreneurship (10 credits)
MG4010 Strategic Management/Marketing (10 credits)
NT4003 Sensory Evaluation of Foods (5 credits)
NT4007 Applied Nutrition (5 credits)

and modules to the value of 10 credits to be chosen from the following:

Elective Modules

AC4400 Financial Reporting (10 credits)
FE4008 Food Security and the Developing World (5 credits)
FE4009 Co-operative Business and the Rural Economy (5 credits)
FS4906 Cereals and Related Beverages B (5 credits)
FS4913 Convenience and Speciality Foods B (5 credits)
MG4008 Entrepreneurship and Business Start-ups (10 credits)

Module descriptions will be contained in the Book of Modules, 2012/2013.

Examinations

Full details of regulations governing Examinations for each programme will be contained in the Marks and Standards 2013 Book, and for each module in the Book of Modules, 2012/2013.

Three Year Rule

Students must pass the BSc (Hons) (Food Marketing and Entrepreneurship) Degree Examination within three academic years from the date of first registration for Fourth Year. Failure to comply with this rule would mean that the student would be ineligible to proceed further with his/her studies. Exceptions to this rule may be granted by the College, only for very serious reasons.

Programme Learning Outcomes
On successful completion of this programme, students should be able to:

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